[PAO] Quality Cadet Branding

[Cianciolo, Lt Col, Paul]

Has anyone issued any local policy regarding use of the Quality Cadet Unit
Award? Cadet Programs is telling units that receive the award that they
"may use the Quality Logo on their unit website, letterhead, recruiting
materials and other squadron publications." I have a concern with how some
may interpret that and override CAP branding guidelines.

It makes sense to put on the website, but where could be an issue. I could
see some swapping it for the CAP logo or placing in a more prominent
position that CAP. Has this been coordinated through a PAO at any level?

It's a good idea but could be counterproductive to the efforts of PAOs
trying to manage the image of CAP online and print locally.

http://www.capmembers.com/cadet_programs/library/quality_cadet_unit_award.cfm

v/r
--
*PAUL S. CIANCIOLO, Lt Col, CAP
Public Affairs Officer
National Capital Wing***

Cell: 301-751-2011 <http://www.NatCapWing.org>*
*
Work: 202-385-9599 (@FAA)*
*
**

-- 

------------------------------
Civil Air Patrol National Capital Wing
*"Citizens Serving Communities: Above and Beyond"*

CFC Charity #26757
www.NatCapWing.org

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.sempervigilans.org/pipermail/cap-pao/attachments/20130912/2b386866/attachment.html>