From karenc at smyth.net Thu Oct 13 07:42:51 2016 From: karenc at smyth.net (Karen Copenhaver) Date: Thu, 13 Oct 2016 08:42:51 -0400 Subject: [PAO] The Real Difference Between Marketing, Branding, PR, and Advertising Message-ID: <1cb598cd-0cb8-6825-0e95-09acd4b57274@smyth.net> Good morning, This is a very interesting article from one of my PR resources that defines the key elements of a business or organization in its public association. As we mentor our fellow PAOs, this article indeed can help explain the difference and the roles these elements have in being successful. Enjoy... The Real Difference Between Marketing, Branding, PR, and Advertising http://www.inc.com/laurel-mintz/the-real-difference-between-marketing-branding-pr-and-advertising.html?cid=email *Lt Col Karen L. Copenhaver, CAP*** Middle East Region Deputy Director of Public Affairs Civil Air Patrol, U.S. Air Force Auxiliary http://GoCivilAirPatrol.com -------------- next part -------------- An HTML attachment was scrubbed... URL: